I’ve tested augmented reality with google maps: AMAZING!

Innovation and Consumer Behavior
Written By Marcio Cantelli
google-maps-AR.png

Everything really takes time: back in 2013, I remember to see a similar feature on Google Glass... and after almost 6 years, they came up to the public via smartphone.

You just hold your phone up next to streets and your surroundings to see arrows and directions overlaid on top of the camera view to make it easier to locate your destination.

Marcio Cantelli

Expert in consumer behavior, eternally in beta mode and always curious about what’s next.

Straight to the point without marketing fluff words: You need customers for your company and someone that brings you fresh insights to retain them. Bottom line, that’s what I do.

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